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| Well done work isn't always
recognized at first - Poorly done work IS! |
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The benefits of using the Maze Business Plan Guide. After you have completed your Business Plan, you will need to promote it. First research investment groups via the resource section within our site that may be a match for your type of business. When you have identified which institution may have interest in your plan, send them a cover letter describing your business opportunity together with a very short outline of your business. Do not send a copy of your business plan executive summary and definitely NOT the full business plan – just a teaser promotion one to one and a half page description. After a short duration, you may be asked for your executive summary, and then if there is additional interest a full business plan will be requested. Never send anybody your full business plan until asked for! When you send a finalized FULL copy of your business plan to potential investors, bankers, etc. be sure to include a non-disclosure statement with a thank you note. Eventually you will be required to meet potential investors, bankers etc. to whom you have already provided your business plan. If you have impressed them with your plan to get this far, a face to face, eyeball, to eyeball, nose to nose, meeting, you better be prepared. We mean Prepared (with a capital P) and be prepared some more, you cannot over prepare. At this point preparation is KEY. The first time you fumble, it may be out the door for you, not even a second chance! The benefit of the Maze Business Plan Guide is that every word it contains is YOURS. As a result, you know first hand what’s in it IN DETAIL. You are therefore - prepared. It IS your Business Plan, not some illusion of it, but yours. If by chance, you used some software that generated your business plan, (a boiler plate) you better take several days off just to study its' contents! It may look like your business, but rest assured it probably just resembles your business but for sure it is not yours. It may even have the ‘look and feel’ of your business, and even look somewhat like your business, but at an investors meeting they will spot it quickly, you will fumble and they will spot it and (you guessed it) out the door you go. A generated business plan may look like, feel like, smell like, but in the end, it truly does not reflect your business with all of your business nuances. It just is NOT your own work and for sure it will trip you up. You must know everything contained within your business plan, including its' finances. The more detail knowledge you have the better you are equipped to manage your business. That is exactly what investors or looking for, YOUR ability to manage your business. If you ‘know it’ you can ‘manage it’, if you are unaware - look out, no excuses permitted here. Even a slight perception on the part of potential investors that you MAY not be able to manage (or lack of knowledge) and you guessed it - OTD. Knowledge is not just power - knowledge is POWERFULL! |
Know your
business - Work your Plan!
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A well written business plan IS well
received! A poorly written one is usually discarded!